Etica will become a recognized distributor of Fair Trade Wine throughout Minnesota and the United States, offering consumers fairly traded choices.

Etica will become a recognized name for high quality, well-designed, fairly traded products.

Etica will help bring the Fair Trade movement to new progressive levels.

Etica products are 100% Fair Trade and Etica, as a company, follows the same Fair Trade guidelines.

Etica works hard to protect the environment.

Etica is deeply committed to its producer groups and consumers.

Etica builds relationships between consumers and producers, creating products that consumers are proud to purchase.

Etica believes strongly in Fair Trade as the best practice to create sustainable livelihoods for all people.

Etica believes that opportunities should exist for all human life, not just for a select few.

Etica knows that Fair Trade is good business.